Leading global advertising and marketing communications services company, Omnicom Group Inc, said on Monday that it has reached an agreement with Anil Ambani-led ADAG to buy a 51 per cent stake in the latter's ad agency, Mudra.
In one of the biggest deals in the media and advertising space, French advertising agency Publicis Groupe will acquire US digital marketing firm Sapient in an all-cash deal worth $3.7 billion.
In the day following Russian tennis star Maria Sharapova's admission that she failed a drug test, sponsors Nike, Porsche and Swiss watchmaker Tag Heuer dropped her like a hot potato.
Veteran swimmer Ryan Lochte's brush with Rio police has already hurt his appeal to sponsors - but for two lesser-known team mates, it means they may never get a chance to sign their first major deal.
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